The Unified
Omni-Channel CX Platform.

AI-native customer experience for revenue teams - chat, WhatsApp, Instagram, email & voice, unified in one intelligent system.

Investor Presentation · 2026 Bangalore, India 10+ enterprise customers · 14 countries
SuperCX  ·  supercx.co
Lohith@supercx.co  ·  +91 89700 81700
The Problem

Customer experience is fragmented, slow & expensive.

Modern businesses talk to customers across a dozen channels - but the tools, data, and teams behind them are disconnected. The result is lost revenue and rising cost-to-serve.

1

Channels live in silos

Email, web chat, WhatsApp, Instagram and voice each sit in a different tool - no single view of the customer.

2

Response times are too slow

Industry average first-response is 12+ hours. Every hour of delay quietly leaks pipeline and CSAT.

3

Cost scales with headcount

Support and sales-ops cost grows linearly with volume because so little is automated end-to-end.

4

Conversations are cut off from CRM

Sales and support data never reaches the system of record, so revenue teams fly blind.

The Solution

One platform to unify, automate & convert every conversation.

SuperCX brings every channel into a single inbox, routes intelligently, and resolves with human-like AI agents across chat and voice - all synced to your CRM in real time.

① Unify

Email, chat, WhatsApp, Instagram & voice in one omni-channel inbox with a smart routing engine and full CRM sync.

② Automate

AI chat & voice agents resolve routine queries 24/7 in 12+ languages, escalating to humans with full context.

③ Convert

Built for revenue teams - faster response, higher conversion and lower cost-to-serve, measured end-to-end.

Email WhatsApp Instagram DM Web & In-app Chat Voice / Telephony SMS & Messenger
Product · 01

SuperCX Core - the unified omni-channel platform.

Consolidate support operations and sales management into one system: every channel, one inbox, intelligent routing, and a connected CRM.

Omni-channel inbox

Email, chat, WhatsApp, Instagram & voice unified into a single, shared workspace.

Smart routing engine

Priority- and intent-based rules send every conversation to the right agent or AI instantly.

AI chatbot · 12 languages

24/7 enterprise-grade automation with confidence-based escalation and full transcript context.

CRM sync

Native two-way sync with Salesforce, Leadsquared & SAP - conversations reach the system of record.

Analytics & reports

CSAT, response & resolution time, containment and revenue events in built-in dashboards.

Helpdesk & SLAs

Ticketing, SLA definitions, automated responses and branded self-serve help centers.

Product · 02

Voice AI - human-like agents for inbound & outbound.

Enterprise-grade, CRM-integrated telephony that sounds human and responds in real time - for sales and support teams at scale.

~280ms
Conversational response latency
12+
Languages, multilingual by default
14
Countries with live deployments
24/7
Verified outbound & inbound calling

Inbound & outbound

Handle support queues and run verified outbound campaigns from one voice stack.

CRM-integrated telephony

Calls, outcomes and transcripts flow straight into your CRM and analytics.

Low-latency & natural

~280ms processing makes conversations feel human, not robotic - across languages.

Services

Beyond software: we implement & optimize the entire CX stack.

A services-led motion that drives adoption, deepens accounts, and turns SuperCX into the system of record - with a measurable pilot scope inside 48 hours.

AI Chatbot Implementation

Train, deploy & tune enterprise chat agents across web, WhatsApp, Instagram & in-app.

OpenAIAnthropicDialogflow CX

CRM Implementation

Discovery to go-live: configuration, migration, integration & training for revenue teams.

SalesforceLeadsquaredSAP

Helpdesk Support

Two-week rollouts with channel consolidation, SLA design & reporting.

FreshdeskZendeskKapture CX

Marketing Automation

Capture, score, nurture & route leads with CRM- and ad-integrated journeys.

LeadsquaredHubSpotKlaviyo

BPM Consulting

Senior team maps, redesigns & automates customer-facing processes with measurable SLAs.

Camundan8nMake

Integration Services

Connect channels, CRM, helpdesk, billing & analytics via APIs, iPaaS & custom middleware.

WorkatoSegmentTray.io
Why Now · Market

A once-in-a-decade AI + CX inflection.

Conversational AI has crossed the quality threshold for real customer-facing work - exactly as enterprises consolidate fragmented CX tooling and demand lower cost-to-serve.

TAM
SAM
SOM
TAM · Global CX & contact-center software~$60B+ market growing double-digits as AI automates conversations.
SAM · AI-led omni-channel CX (India + emerging)Mid-market & enterprise modernizing support and sales ops.
SOM · Beachhead - India revenue teams10+ customers today; clear wedge to expand across 14 countries.

Market figures are indicative and to be finalized with the company's latest sizing.

Traction

Trusted by category leaders - with results that compound.

40%
Faster conversions with SuperCX
50%
Reduction in support operating cost
12h → 1.5h
Drop in average response time

SELECTED CUSTOMERS

SRM University
SRM Diagnostics
SRM Hospitals
GoFix & GoGizmo
Truliv
Marhaba Haji
Ybranuim
SSVM - Brand Avatar
HigherRanking AU
ZenLegal
MoneyView
Xtracut
Polycab Wires
Business Model

Diversified, high-retention revenue.

Recurring software plus high-margin usage and services - a model that lands fast, expands inside the account, and compounds with every channel added.

Platform SaaS

Per-seat & per-channel subscriptions for SuperCX Core - predictable recurring base.

Voice AI usage

Consumption-based pricing on AI voice minutes - scales with customer volume.

Implementation

Services-led onboarding (CRM, helpdesk, automation) - fast payback, deep stickiness.

Managed retainers

Ongoing optimization & integration support - expanding ARPU and net revenue retention.

Land fast, expand reliably: a 48-hour pilot becomes platform + usage + services, lifting account value over time.

Why SuperCX Wins

A defensible edge across product, GTM & cost.

🧠 AI-native, not bolted-on

Chat & voice agents built into the core - ~280ms latency, 12+ languages, confidence-based escalation with full context.

🔗 Truly omni-channel

One inbox spanning email, web, WhatsApp, Instagram & voice - most rivals cover only a slice.

🛠️ Services-led moat

Implementation & BPM consulting embed SuperCX as the system of record, raising switching costs.

🌏 India cost advantage + global reach

Bangalore-built efficiency with live deployments in 14 countries and enterprise-grade integrations.

Financial Snapshot

Built for efficient, durable growth.

A capital-efficient model: software margins, services that pay for acquisition, and usage that grows with customers. Figures below are illustrative and to be confirmed with current management accounts.

10+

Active customers

Across 14 countries, anchored by category leaders.

High

Gross margin profile

Software + usage revenue with healthy unit economics.

Strong

Net revenue retention

Land-and-expand across channels, seats & services.

Why structured debt now: SuperCX has proven demand and recurring revenue. The plans on the next slide let investors fund growth working-capital and AI infrastructure with fixed, predictable monthly returns - without diluting the cap table.

Why We're Raising

Fuel to scale a proven product into a category leader.

SuperCX already works - 10+ customers, measurable ROI, live in 14 countries. This capital removes the growth ceiling so we can scale the product, add the right people, and expand markets, while staying capital-efficient.

Scale the product

Deepen Voice AI & chatbot, add channels and languages, and ship enterprise features (security, analytics, automation) to win larger accounts.

Hire the right people

Add senior engineering, AI/ML, sales, customer success and implementation talent to accelerate delivery and cut time-to-value.

Expand go-to-market

Convert inbound demand and grow across the 14-country footprint with a repeatable sales-plus-services motion.

Strengthen infrastructure

Invest in low-latency voice/AI compute, reliability, security and compliance to operate at enterprise scale.

Capture the moment

Move decisively while the AI-CX window is open and incumbents remain fragmented and slow.

Deepen the moat

More implementations and integrations make SuperCX the system of record - lifting retention and ARPU.

Every rupee compounds: faster product velocity → more customers → higher retention → durable, serviceable cash flow - the same revenue base that backs investor repayments.

The Investment Opportunity

Structured plans with fixed monthly returns.

Invest in SuperCX's growth and receive guaranteed monthly repayments over a fixed tenure. Two plans, sized for different appetites - non-dilutive, predictable, and transparent.

Low Investment Plan
₹15,00,000
Principal · entry tranche
  • Monthly repayment₹50,000
  • Interest rate10%
  • Tenure39 months
  • Total repayment₹19,50,000
Net return to investor+₹4,50,000

Indicative terms for discussion. Monthly repayment × tenure equals total repayment; net return is total repayment minus principal. Final terms subject to definitive agreement.

Plans at a Glance

Two ways to partner with SuperCX.

PlanPrincipalMonthly RepaymentInterestTenureTotal RepaymentNet Return
Low Investment Plan ₹15,00,000 ₹50,000 10% 39 months ₹19,50,000 +₹4,50,000
Max Investment Plan ₹50,00,000 ₹1,00,000 8% 70 months ₹70,00,000 +₹20,00,000

Non-dilutive

Structured debt - founders keep equity, investors get fixed, contractual returns.

Predictable cash flow

Monthly repayments begin from the 4th month after the month of investment, then continue across the full tenure.

Backed by recurring revenue

Repayments serviced from a growing base of 10+ enterprise customers.

Use of Funds

Capital fuels product, growth & reach.

Investment is deployed into the highest-leverage areas: AI product depth, go-to-market expansion across the 14-country footprint, and the team that delivers it.

AI & Product R&D
35%
Go-to-Market & Sales
25%
Team & Talent
20%
Infrastructure & Voice/AI compute
12%
Working capital & reserves
8%

Suggested allocation - adjust to the company's current operating plan.

Let's build the future of
customer experience together.

Unified omni-channel CX, AI-native voice, and a services-led moat - with a clear, non-dilutive path for investors to participate in the growth.

Lohith@supercx.co +91 89700 81700 supercx.co
01 / 15
Use ← / → or scroll · press ⤓ to save as PDF